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Peer Product

 Management

Empowering businesses to launch and scale products and solutions quicker

Why a

’Peer’ for
Product Management?

Today’s world is fast moving from ‘Doing Digital’ to ‘Being Digital’ and this is where understanding the need of the business and changing consumer demand is vital. Here it is not just technology that is meant to create value, lower costs, and drive the market but also the creation of products that can solve real business problems for customers.

Whether you are a tech start-up, a well-established ISV, or an Enterprise, the problems your team grapples with are the same - keeping pace with technology, developing a customer-centric product, effective product management, strengthening business strategies, while at the same time delivering unparalleled user experience.

Defining Product Lifecycle and User Experience

The lifecycle of a product will require effective management. Gauging customer demand as developers of software or software products can become a tough ask for an ISV or an Enterprise. But Peer Product Management (PPM) can, through cross-functional input, business goal alignment, a knowledgeable peer, and customer insight analysis, unite the core aspects of business, product development, and customer demand into product or solution development.

By devising the right go-to-market plans and the right training strategy, Peer Product Management can drive demand for the product and also extract critical customer insights to heighten the digital user experience.

A tech start-up, a mid-size ISV, an established ISV, or an Enterprise can leverage the expertise of a personal Peer Product Manager and their implementation team consisting of Domain experts, Solution Architects, R&D scientists, and Engineering personnel to streamline their business processes for better collaboration between stakeholders.

Product Lifecycle
Start-up

Peer Product Management for Start-up ISVs

Startup ISVs focus so much on building the product that they can tend to overlook business critical processes.

For startup ISVs, Nitor Infotech’s PPM offering means:

  •   Streamlining business processes for seamless coordination between all stakeholders
  •   Deploying a ‘Feedback Incorporation’ strategy to integrate customer feedback into the product
  •   Playing an advisory role in increasing their valuation
sized_ISVs

Peer Product Management for Mid-sized ISVs

For a mid-size ISV who has already carved their niche in the market, scalability and constant innovation takes precedence. It is here that a product owner requires the right kind of support to translate the product vision into a reality and scale faster.

Peer Product Management can help mid-sized ISVs:

  •   Build a specialty team to align business goals and initiatives
  •   Understand which technologies to use and how to leverage them
  •   Focus on metrics to track & improve performance
  •   Ensure greater role clarity & transparency
  •   Work with and around your product requirements
Large_ISVs

Peer Product Management for Large ISVs

Digital experiments or making engaging digital interactions with users, results in improving usability & accessibility of the product and staying ahead of the herd.

Peer Product Management can help:

  •   Research on ‘unknown’ features to incorporate into the product
  •   Build MVPs and POCs for any future need and expand the product features
  •   Build a specialty team consisting of Product R&D scientists, Product Engineers, Domain Experts and Architects
Enterprises

Peer Product Management for enterprises

Constant innovation for an enterprise means improving business processes while keeping an eye on existing IT investments.

For Enterprises, Peer Product Management can mean:

  •   Building a focused team to align business goals to strategic IT initiatives
  •   Assessing the technology landscape and defining the scope of project
  •   Acquiring in-house Solutioning capabilities
  •   Negating costly third-party intervention
  •   Reducing IT enhancement & maintenance costs
  •   Focusing on metrics to track & improve performance

Our Peer Product Management Model

Nitor Infotech’s Peer Product Management customized solutions turbo-charge your product through research, resources, tools, and methodologies to help drive growth and increase digital ROI. With years of experience in software product development and product lifecycle management, Nitor Infotech’s team of experts backed by technology will support you in your endeavor of digital transformation.

Peer product Managment Model

We can help you

Develop the right solution or product with vision for managing customizations in keeping with changing market dynamics

Ensure effective road map planning

Improve collaboration with customers and vendors

Maximize output at minimal costs

Deliver value from ideation to end of life product ownership

Why Nitor Infotech?

For any business to grow and succeed, it is important to both constantly innovate and focus on validating the idea and the product. With Nitor Infotech you can:

Exceed innovation milestones
Foster close collaboration
Propel your idea to an MVP to reality
Reap greater ROI
Go faster to market
Be secure about market fitment of the product
Scale faster
Provide a complete product experience

Recommended Resources

cheat sheet

Ultimate tech guide to start-up success

World-leading software product developement company modernizes from legacy desktop application to mobile-first

Download
Datasheet

A New Paradigm for Software as a Service

Peer Product Management is designed to give you the tools to help your product realize its potential and go from idea to reality

Download

Want to know more about Nitor Infotech’s
Peer Product Management services?

Get in touch

Services

    Modern Software Engineering


  • Idea to MVP
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    Digital Experience Engineering


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About


With more than 16 years of experience in handling multiple technology projects across industries, Nitor Infotech has gained strong expertise in areas of technology consulting, solutioning, and product engineering. With a team of 700+ technology experts, we help leading ISVs and Enterprises with modern-day products and top-notch services through our tech-driven approach. Digitization being our key strategy, we digitally assess their operational capabilities in order to achieve our customer's end- goals.

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